Characteristics of tourism activities in brazilian municipalities in 2015

Abstract This paper aims to carry out an analysis of the tourism sector in Brazilian municipalities in 2015. To do so, the cluster analysis was used considering the number of jobs, the number of establishments per 100,000 inhabitants, the average income, the percentage of workers with complete higher education and the specialization degree regarding to the tourism activities. The main results indicate the formation of six clusters. Three of them, with distinct characteristics, can be considered tourist clusters, since they are constituted by cities specialized in tourism with appeal in different segments. On the other hand, 90.6% of the Brazilian municipalities (clusters 2 and 3) can be consider that the tourism activity is incipient.